01
Map
We identify decision makers, influencers, and their main concerns.
B2B Marketing
Corporate Marketing / Capability
Marketing for longer buying cycles
Brand and demand programs built for longer buying cycles with several decision makers.
Part of our corporate marketing practice: B2B purchases involve several decision makers, longer timelines, and more research. We plan and run B2B marketing programs that build awareness, give each stage the information it needs, and help your sales team start better conversations.
How we deliver
How we support corporate brands.
The buying committee is mapped first. Content for each role follows.
02
Plan
Messages and content are built for each buying stage.
03
Activate
Campaigns run on LinkedIn, email, search, and at events.
04
Connect
Marketing activity is linked to your sales pipeline and CRM.
What we do
Programs built for B2B
B2B marketing that informs each decision maker and supports your sales process over time.
- Buyer personas
- Account-based marketing
- Lead nurturing
- Sales enablement
- Email campaigns
- Pipeline reporting
Related capabilities
More from Corporate Marketing
- Corporate Social Media ManagementSocial channels run in a professional tone that fits your governance.
- LinkedIn MarketingCompany page, executive, and paid LinkedIn activity that builds B2B credibility.
- Corporate ContentReadable, professional content for websites, reports, and announcements.
- Corporate CampaignsIntegrated campaigns that stay on message across audiences and channels.
- Corporate CommunicationInternal and external messaging in one consistent brand voice.
- Presentations & Marketing MaterialsCompany profiles, pitch decks, brochures, and one-pagers that present your brand well.
- Performance MarketingExplore our Performance Marketing services.
Engagements
Choose how we partner
Project
A defined scope for one campaign, launch, or channel priority.
Retainer
Ongoing monthly support across planning, execution, and reporting.
Integrated
Several Ouj services working together under one marketing plan.
Yes. Targeted campaigns can be planned for a defined list of priority accounts, in coordination with your sales team.
Need B2B Marketing?
Well-planned B2B marketing keeps your company in the conversation through long buying cycles and supports stronger sales opportunities.