01
Setup
Accounts, billing, pixels, and conversion tracking are configured.
Media Buying
Performance Marketing / Capability
The right placements at a sensible cost
Ad placements bought on the platforms most likely to reach your audience.
Part of our performance marketing practice: Media buying turns your plan into live placements. We purchase and set up ad inventory on social, search, and digital platforms, then watch delivery closely to keep your budget reaching the right audience at a sensible cost.
How we deliver
How we run paid.
Media is bought against the plan, and delivery is checked against it every day.
02
Buy
Campaigns are placed with the agreed budgets, bids, and schedules.
03
Check
We monitor pacing, reach, frequency, and cost daily.
04
Rebalance
Budget moves toward the placements delivering better results.
What we do
Spend that stays on plan
We watch pacing and cost closely to keep your spend on plan.
- Platform setup
- Budget pacing
- Bid management
- Placement selection
- Frequency control
- Spend reporting
Related capabilities
More from Performance Marketing
- Media PlanningChannel mix, budget split, and timing planned around your growth targets.
- Paid AdvertisingCampaign setup, targeting, and ad testing across paid social and search.
- Lead GenerationCampaigns and landing pages designed to capture qualified inquiries.
- Campaign ManagementDaily oversight that keeps campaigns on brief and on budget.
- Campaign OptimizationOngoing tests on audiences, creative, and bids to lower cost per result.
- RetargetingAds that bring back people who already visited your site or engaged with your brand.
- Marketing AnalyticsExplore our Marketing Analytics services.
Engagements
Choose how we partner
Project
A defined scope for one campaign, launch, or channel priority.
Retainer
Ongoing monthly support across planning, execution, and reporting.
Integrated
Several Ouj services working together under one marketing plan.
Mainly Meta, Google, LinkedIn, and TikTok, plus any other digital platforms your media plan calls for.
Need Media Buying?
Careful buying and daily pacing cut wasted spend and give you confidence that your budget is doing what the plan intended.